How to Get Started in Virtual Event Planning
If you’re putting together a virtual event, you’ll need to plan out the back end as you would any
other physical event. This includes researching your audience Virtual product launch, creating invitations, figuring out
the best technology partner, and coordinating with AV and production partners. Then, once the
RSVPs have come in, you can begin the actual event planning process. Here are some tips to
help you get started. Using a platform that is suited for virtual events can make the process go
While it may be tempting to copy your face-to-face event, this approach is rarely effective. Not
everything from a live event translates well to a digital experience, and if you do, you could be
missing out on some of the best online opportunities. Instead, use a lens that focuses on your
audience and the true value of the content. For example, if you’re planning a class, you’re not
likely to have high production values, and you can save money by using a virtual platform for it.
Once you’ve chosen the platform, you’ll need to decide whether you’d like to hire a team or a
freelancer. While you’ll need to hire a team of people to help you execute your virtual event, it’s
easy to create a plan for your first event. By choosing a virtual event platform, you’ll be well on
your way to a successful event. In addition to getting your team together, you’ll also need to
decide on your goals for the event. The goal of the event should be clear and measurable.
After your initial consultation with a virtual event planning agency, start drafting your show
report. Include data from Phase 1 and metrics for each event day. This will allow you to analyze
your results and decide which platform is the best for your company’s needs. If you’re not
confident in your skills, hire a freelancer to handle the planning for you. This will ensure that your
virtual event is the best it can be. Once you’ve completed the initial phase, you can move on to
the next phase of virtual event planning.
Your virtual event planning should be geared toward your target audience. You need to consider
the level of tech savvy of the audience. You’ll need to make sure your audience understands
what it is and how to navigate the virtual event space. For example, if you’re hosting a tech
conference, it’s best to schedule the conference during the early evening hours. A good time to
hold the event will depend on how many people will be participating.
When planning a virtual event, you should also consider the platform’s features. The software
should have agenda-building capabilities. This includes customizable landing pages and preset
event templates. Those templates can be customized to suit your company’s unique needs. You
can also customize the content and track the livestreaming platform to meet your audience’s
needs. The system should also allow for the uploading of pre-recorded videos and audio.